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28 November 2018
Sustainable Packaging Report - Consumers will pay more
MISSISSAUGA—
A sustainability study from Asia Pulp and Paper found a growing number of Canadians are willing to pay more for food if it helps the environment. The annual survey found over half of consumers (56%) said they would be willing to pay an increased price for fast food products packaged in sustainable materials, with 37% saying they would be open to paying up to 10% more. Nearly half (48%) of Canadians surveyed considered a company’s sustainability values as important when selecting a fast food restaurant.
And, when it comes to fast food packaging, 59% of consumers rated sustainability an important factor, roughly on par with compostable/biodegradable (62%) and size (58%). The Study also found that a growing number of Canadians (71%) are placing higher importance on sustainable food packaging than they did five years ago.
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