—  Sleever and Avery Dennison launch INVENTRA, an intelligent shrink sleeve label with integrated RFID technology that enables item-level traceability, anti-counterfeiting, and inventory accuracy for beauty products without compromising design or efficiency.  Sleever® and Avery Dennison® announce the launch of INVENTRA®—an intelligent product that integrates RFID technology into the shrink sleeve label, designed to support the sector’s future transformations. This technological choice makes it possible to: preserve the visual impact and identity of the design, protect the RFID component from any manipulation, ensure enhanced tamper-evidence. This innovation brings together the key functions of the technology: decoration, information, and traceability. Leveraging its industrial expertise, INVENTRA® is compatible with production line speeds and with the technical requirements related to materials, complex shapes, and contents. Part of CCL Canada's largest label company and has locations around the world.