HEIDELBERG , GERMANY— “ALWAYS A STEP AHEAD” is the motto of  Innovation Week being held by Heidelberger . This virtual customer event is taking place at the company’s Wiesloch-Walldorf site from October 13 to 15, 2021. Each day’s program will start at 9 a.m. CET with a live report focusing on a different topic – packaging printing on day one, followed by digitization and diversification on days two and three respectively. The event is being broadcast from the redesigned Print Media Center at the Wiesloch-Walldorf site, where Heidelberg showcases its latest offset and digital technology for the commercial, packaging, and label market segments. “We are accelerating the development of intelligent digitization solutions to meet the requirements of our customers,” says Ludwig Allgoewer, Global Head of Sales & Marketing at Heidelberg.