Completely different approach to type design

Monotype today introduced Helvetica Now Variable, offering over a million new Helvetica Now styles in one state-of-the-art font file. Helvetica Now Variable builds on the 2019 release of Helvetica Now, which reimagined the clarity, simplicity and neutrality of classic Helvetica with 21st-century design needs including optical sizing, stylistic alternates and an extended character set. The variable font allows designers to blend Helvetica Now’s weights (hairline to extra black), optical sizes (four point to infinity) and new compressed and

condensed widths to create infinite shades of expression, incredible

Opening the flood gate of type design

typographic animations, and ultra-refined typography.  Unlike previous font formats that required each style within a family to be a separate file, Helvetica Now Variable bundles the necessary DNA for every style into one tidy package. This allows designers to move through the entire sequence — mixing, matching, and custom creating millions of variations on the family theme — seamlessly through one file that is a fraction of the size of the combined static fonts. Helvetica Now Variable also adds an extensive width axis for designers who must fit more into less space, like with responsive design for the web, small smartwatch screens, or packaging micro-type like ingredient lists.