PENTICTON, B.C.—  Quoc Dung Pham, also known as, Brian,, his wife and three children came to Penticton from Vietnam in July 2021, during the COVID-19 pandemic. Brian, is the owner and operator of EmoChoice – a printing company that offers design and printing services in B.C.. Brian owned a similar business in Vietnam. One of the unique products that Brian’s company exported to Sweden were reflective vests for adults and children. He has constructed an online website and is using wide formate equipment to imprint on textiles . EmoChoice is very busy, and Brian often has to work over ten hours a day to keep up. He has has problem hiring new and has a staff shortage. Right now, it is just Brian and one more staff member running the whole shop. Brian has been looking for staff for several months but it has been unsuccessful.