8 July 2020
Heidelberg Pulls Out of Drupa 2021
DUSSELDORF, GERMANY—
The worlds largest printing trade show
The worlds largest printing trade show
 Heidelberg has pulled out of all international expos next year including Drupa. Heidelberg had originally a large  presence in the brand new Hall 1 at the Messe Dusseldorf. On 8 July Heidelberg made the bombshell announcement that it would no longer be exhibiting. Participation in next year’s Drupa trade fair had been “cancelled due to unforeseeable effects of Covid-19”.
Still the worlds largest offset press manufacturer
Still the worlds largest offset press manufacturer
Two other large exhibitors: Xerox and Bobst, have already cancelled their participation. Some are comparing  the situation to the problems that afflicted the UK-based Ipex show after large exhibitors began pulling out. The Heidelberg pull out could cause other exhibitors to change their plans. Heidelberg said that it planned to focus on , virtual trade fair concepts and regional events. Over the last last 10 years Heidelberg had pulled out of all North American and European trades shows except Drupa. 
 
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