14 March 2018
Heidelberg Goes Digital re-organization
GERMANY— 
 
Heidelberg goes digital!" Heidelberg says it  means realigning it's go-to-market approach in a way that will enable it to become the supplier  customers want to partner with and a "performance seller": a full-service provider of presses, software, consumables and services.Heidelberg says as it moves move forward, pursuing this mission will require a new organizational approach. This is why they have  established Heidelberg Digital Technology (HDT) and Heidelberg Digital Business and Services (HDB).
 
Heidelberg Digital Technology is responsible for developing, producing, and marketing solutions for sheetfed offset, label printing, and postpress. Consumables, remarketed equipment, and digital printing are part of Heidelberg Digital Business and Services. Together, HDT and HDB will better enable Heidelberg to achieve it's goal of increasing the productivity of your entire printing business.
 
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